Research Studies

• gemiusTraffic
• gemiusAudience
  • Research Benefits
  • Research Methodology
  • Pop-up panel - Ukraine
  • Sofware Panel - Russia
  • Participation in the Research - Ukraine
  • Indicator Definitions
  • Research Idea & Proposal
  • gemiusAudience Results
  • Register Account
• gemiusEffect
• gemiusProfile
• gemiusHeatMap
• gemiusAdHoc
• gemiusFGI
• gemiusAccessibility

gemiusAudience - Indicator Definitions

Reach

The indicator is expressed in per cents and it constitutes the ratio of the number of visitors (real users) who generated at least one page view on the selected web site within the given time period to the total number of Internet users within a given time period.

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